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"Today, with children growing up in a complex global economy, it's never too early to teach them about the value of saving and investing. Isabel's simple story about risk and reward takes an intimidating topic and makes it accessible and fun for the next generation of investors. Sheila Bair has done parents, and all of us in the financial literacy field, a valuable service with this book." Mary L. Schapiro, CEO, Financial Industry Regulatory Authority and Chairman of the FINRA Investor Education Foundation